I knew that the EU was the largest importer The World World of Textile and Clothing in 2023, imported about 176.9 billion euros of clothing, according to the World Trade Organization? France, Germany, Italy and Spain were one of the largest importers of the block.
Much of this is due to an increase in fast fashion, registered in recent years, due to companies such as Temu and Shein, which offer products at extremely low prices.
According to Cascale, an insurmountable world alliance, which unites brands, manufacturers and retail sellers, each European consumer buys about 42 clothing items per year and annually sends about 12 kg of textile products to landfills.
In this episode of the big question, Cascale General Director Colin Brown talks about how emissions of the textile industry can be significantly reduced and emphasizes the importance of a circular supply chain, which, according to him, can be achieved without reducing profit.
Fashion industry emissions can be reduced by 45% by 2030
Cascale calculated that the world textile industry emits CO2 Gigatonellad per year. According to the American agency, 6% to 8% of the global carbon emissions account for textiles and clothing industry. National healthcare institutionsField
“70% of our sector emissions come from the production of goods,” Brown said.
Nevertheless, Brown argued that emissions of the textile sector can be significantly reduced due to cooperation.
“If we can collect the industry, by 2030 there is an opportunity to reduce greenhouse gases by 45%,” he said.
The creation and integration of the circuit chain, which is trying to reduce waste as possible and use the materials as much as possible, will be fundamental for this purpose.
“It should be: plan, receive, produce, send, sell, return, return to the supply chain. Industry and societies themselves should realize: “How do we join this last part of the equation? “
Cascale claims that he is fighting climate change and increases social justice due to its design decarbonization plan. This is a plan concentrated on large -scale emissions of the supply chain and decarbonization of world production through joint actions and alignment of the supply chain.
Nevertheless, Brown did not detail the names of Cascale members. He also did not disclose which companies were leading, or which are most responsible for perpetuating fast fashion. Despite the fact that he claims that he is a defender of social justice, Cascale also does not have a trade union among his members.
He emphasized that customers dictate what should be produced, often under the influence of social networks and their own social circles.
“We always want what the other has,” he said.
Thus, companies follow these signs of demand mainly when they decide what and how many products.
Be no more sustainable
Brown claimed that companies do not have to spend more in order to be more stable, noting that industry industries are more likely to take positive measures to find a way to combine stability and profitability.
“If people can make money on it, the process will be much faster. This is a matter of choosing the right materials and reflection on how the products are indicated and how responsible products are, ”Brown said.
The commissar also emphasized that Europe is often a pioneer in the regulation of sustainability, referring to the “amazing legislative actions” of the EU, which establish the reference parameters to bring the responsibility of companies.
However, the concern that the rules that establish the requirements for the development of reports on sustainable development remains.
Brown warned that “it would be a big mistake”, adding that Cascale was “really concerned” because he feels that Europe has “the opportunity to lead” on this front.
Big questionThis is a series of EURONEWS business, where we meet with industry leaders and experts to discuss some of the most important topics today.
Watch the video above to see the full debate with Cascale CEO by Colin Brown.